Woop Commerce in Motion: Enriching Last Mile Logistics

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Alexis Quesney, General Manager and co-founder of Woop, WoopAlexis Quesney, General Manager and co-founder of Woop
Manufacturers, retailers, and distributors form a virtuous value chain, in which, the final product that trickles down to the consumers changes multiple hands before reaching its destination. In essence, the logistics space has witnessed numerous iterations of last mile delivery solutions and services designed to enhance customers’ purchase experience. Alongside these developments, consumers of the current day and age greatly appreciate the visualization and agility of last-mile delivery, integration of green carriers, and the best of both physical and digital shopping experiences. Retailers and distributors, invariably, have to step up their game in order to address these necessities, lest risk losing out to the competition.

These challenges, coupled with significant disruptions within the logistics space, have collectively enabled major players within the industry to reinvent their last mile delivery posture to provide better value for consumers. And, one among these pioneers providing a one stop shop platform with a multitude of logistics and delivery functions is Woop. The company’s end to end Delivery Management System (DMS) orchestrates every element of the last mile delivery puzzle, in order to ensure perfect deliveries for the consumers, brands, carriers, and of course, the planet. “At Woop, we aim to reduce the impact of retail and e commerce on the planet and its people by optimizing the distances traveled for deliveries and by integrating and promoting green carriers,” says Alexis Quesney, General Manager and Co-founder of Woop. Woop offers global, comprehensive visibility on all the delivery processes while providing a unified end-customer experience, irrespective of the carrier.

This unison is achieved by continuously pre configuring hundreds of local, national, and international carriers in its cloud-based platform.
Likewise, the promotion of multiple green carriers is carried out by giving access to a wid and meshed coverage of green capabilities, all of which uphold an exceptional customer experience.

In order to cement its logistics competency, in 2021, Woop acquired Mapotempo, a French software company specialized in Vehicle Routing and Scheduling. Mapotempo has more than ten years of proficiency in last-mile delivery solutions and a clientele of 250 references, including Metro, Suez, or Sodexo. This strategic alliance allows Woop to orchestrate and execute the upstream and downstream of last-mile delivery. The acquisition also allows the company to offer two technological solutions and a service portfolio, tailored to offer consulting services on transportation solutions and professional service avenues. The orchestration platform helps retail and e-commerce brands to develop and orchestrate new customer journeys in order to tackle their omnichannel challenges. “At Woop, we aim to reduce the impact of retail and e commerce on the planet and its people by optimizing the distances traveled for deliveries and by integrating and promoting green carriers,” explains Alexis.

At Woop, we aim to reduce the impact of retail and e commerce on the planet and its people by optimizing the distances traveled for deliveries and by integrating and promoting green carriers


Standing leagues apart from its competitors, Woop connects a large ecosystem of local carriers, including 100 percent green alternatives, effectively enabling its customers to be more efficient, consumer-friendly, and responsible in their last-mile operations. The company’s end-to-end solutions offer real-time and data-driven visibility on all the stages of Last Mile operations, from the dispatch between different carriers to the execution until the final delivery. “As we maintain a direct connection with the Information System of the carriers, we can dispatch deliveries by comparing real time availability, capability, and price-lists of the carriers,” explains Alexis.

The company’s recent engagements are a testament to its excellence in the logistics space. In one of these collaborations, a customer was facing issues with shipping bulky products and losing market shares to pure players. The company wanted to widen the delivery possibilities and decrease transportation costs. Woop deployed their Ship-from-Store solution for 150 stores, offered consulting and sourcing of new local partners, and activated their dynamic auction facility to reduce costs. These measures resulted in a better consumer experience, measurable growth in customer orders delivered, and a substantial decrease in transportation costs by 14% with reduced CO2 emissions.

These collaborations are also indicative of the company’s connectivity in the industry. Woop’s network of delivery providers and carriers is now composed of more than 250 partners, who started from 20 at the beginning of the year. For its future endeavors, Woop will continue with its aggressive growth and accelerate international development in other European countries.

At Woop, we aim to reduce the impact of retail and e commerce on the planet and its people by optimizing the distances traveled for deliveries and by integrating and promoting green carriers
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Company
Woop

Headquarters
Lille, FR

Management
Alexis Quesney, General Manager and co-founder of Woop

Description
Woop is an end-to-end Delivery Management System (DMS) that orchestrates every element of the last mile delivery puzzle in order to ensure perfect deliveries for the consumers, brands, carriers, and of course, the planet.

Woop

"At Woop, we aim to reduce the impact of retail and e commerce on the planet and its people by optimizing the distances traveled for deliveries and by integrating and promoting green carriers"

- Alexis Quesney, General Manager and co-founder of Woop